Since its inception Dalood has been managing and promoting newcomer Georgian designers. In the early days, the company ran Dalood’s label alongside with several in-house designer clothing lines.The majority of Gerogian fashion designers (Giorgi Amirejibi, Simon Machabeli, Gola Damian, Datuna Sulikashvili, Giorgi Pantsulaia, Irakli Rusadze, Gvantsa Janashia and etc.) have either started their careers in Dalood or worked for the brand for significant period of time. It is fair to say that Dalood not only has supported Georgian designers and artists, but has largely contributed to the development of Georgian fashion industry. As a company we cherish our legacy and plan to carry it forward with us by finding and promoting new Georgian talents.